Barcelona announce new UNICEF deal

Barcelona have extended their sponsorship deal with UNICEF until 2020 and increased their annual donation to the children’s charity.

The current Barca board, headed up by Josep Maria Bartomeu, have been criticised by club figures such as ex-president Joan Laporta for abolishing the previous shirt sponsorship deal with UNICEF in favour of a lucrative commercial agreement with Qatar Airways.

The European and Spanish have now confirmed they have extended their tie-up with the charity and boosted their annual donation to them from €1.5 million to €2m.

We believe in dreams, and we want them to slowly come true. #UnicefFCB pic.twitter.com/2uYfBw8UdE

— Josep Maria Bartomeu (@jmbartomeu) February 25, 2016

President Bartomeu and vice-president Jordi Cardoner were present at a Camp Nou ceremony on Thursday to confirm the deal, with Barca’s link with UNICEF set to reach its 10th anniversary in September.